How to make fresh and classic co-exist - bright share of brand advertising and packaging.docVIP

 PAGE \* MERGEFORMAT 7 How to make fresh and classic co-exist - bright share of brand advertising and packaging One. Intellectual style: fresh advertising fresh feeling The proliferation and use of extremely star advertisements repeat the performance the way most of the old style and single, and not to brand with the star superimposed strong influence, but there are rigid, formulaic and shoddy sense, the image for the product minus points. In the intensive bombardment of advertising, the intellectual style like sweetness and light, giving a refreshing and comfortable feeling. On behalf of goods such as Rene Liu Daphne and Daly Park Plum Green Tea, Lipton and Jie Xu Jinglei Liya, Hai-Qing Yunnanbaiyao Tincture and Wan Chai beef noodles and Han all passengers. with smooth perfectly embodies the modern style of advertising creativity and fresh, with a new generation of intellectual style remind and refresh the brand’s classic, away from the hustle and bustle of life, and consumer one’s innermost being and self, one side fits in the thousands of low-quality advertising bombardment of visual fatigue and brain fatigue in an alternative style, in contrast, people can relax and gladly accepted. II. Not the same toilet water Six God toilet water is the traditional product innovation and marketing on behalf of a major and more to learn from its packaging innovation from the image into the design are by the modern household, the success of the model of modern industrial design recycling. To subvert the ancient and primitive people for toilet water The concept of glass bottles, a variety of strong sense of design, practical, compact and convenient new packaging (designed with a more convenient spray painted instead of the traditional way of rubbing people to eliminate some of the old product dismissive scorn on so easily happen to become essential household items. III. Satisfied with just doing a Focus to make a product, and then seized the opportunity and