How to profit pharmacy chain store sales of the main push right choice and variety-.docVIP

 PAGE \* MERGEFORMAT 15 How to profit pharmacy chain store sales of the main push right choice and variety? In the chain drugstore business management, category management is an important content of the work. General drugstore chain by sales patterns of products into branded products, the main push products, general products, Chinese Herbal Medicine and non-pharmaceutical products without categories. And now the more An increasing number of chain pharmacies operating profit of the company’s main product the main source of high-margin products and draw on the equal sign, too much emphasis on high-margin products in the pharmacy business in the position of the main push to introduce a pharmacy store business cycle, only attach importance to high-margin products to the neglect of the fundamental means of pharmacy stores profitable, high margin products are not serves decent results, store operating conditions are deteriorating, in turn, intensified search for more higher margin products to enrich stores, the pharmacy business into a vicious high-margin products Xunhua quagmire. How to Select and sales main product? how to sell high-margin products screening and the skills of many managers of chain drug stores have a clear understanding and thought. Recalling the history of the development of Chain Drug Stores, “parity” and “high-margin products,” has become the most popular topic of Chain Drug Stores. Oriented macroeconomic policies at the national medical and pharmacy chain development under the primary means of competition, the phenomenon has become cheap pharmacy pharmacy operators and avoid the inevitable reality of the phenomenon, but also intensified. The main product is more popular forms of high-margin products to avoid high-margin products in the pharmacy store sales is an important position in the competitive environment will inevitably produce. price competition itself is double-edged sword, injury of the self and peer competitors, the choice of hi