Information Value and Strategy.docVIP

 PAGE \* MERGEFORMAT 5 Information Value and Strategy With the development of the Internet, it is the speed and breadth of access to information have been an unprecedented increase. According to statistics, in 2000 the number of global Internet Station from 69 million to 99 million, number of Internet users from 235 million to 372 million. In 2001 the number of sites is expected to increase by 41%, to total 140 million; number of Internet users increased 33% to 497 million. In September 2001, China published the ‘China Internet Network Information report the amount of resources’. The report shows that China’s current total of 238,249 websites, the total number of Chinese Internet domain name for 692.49 thousand, the total number of pages of up to nearly 160 million. The information explosion to the enterprise’s information gathering, information analysis, marketing decision-making enormous convenience also produced a negative consequences: a flood of Internet information people will be baffled. How to collect valuable information from the mass of information and conduct analysis and research to form the basis of various decision-making enterprises, will be the information officer and market researchers face a problem. Information must be aggregated, integration, analysis can generate value, fragmented information can only be news-oriented and can not reflect the real commercial value. For enterprise and information analysts, on one hand a lot of information to filter out the value of an effective point, at the same time reducing the cost of access to appropriate information, so that the actual value is greater than the information collection, analysis and other information produced by the process the cost of information for corporate decision-making to bring added value. Awareness of the value on the information in the following aspects: 1. The concept of information value of Enterprise Information Management System to further the number of decision-making