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Jingdezhen ceramics industry marketing professionals Issues
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Jingdezhen ceramics industry marketing professionals Issues
Abstract: With the improvement in the level of ceramic industry cluster and the growing strength of some enterprises, to meet the competitive market environment, Jingdezhen ceramic enterprises need more and more management and marketing talent. As a special ceramic industry is the traditional industry its the quality of the ceramic industry requires marketers to have their own characteristics, so that Jingdezhen Ceramic corporate marketing talent introduction and use has become a real problem. Jingdezhen ceramics enterprises should be improved to meet the needs of their talent supply talent to meet the demand for talent point of view to take appropriate measures.
Keywords:: ceramic marketing; personnel quality; talent demand
Is well known that ceramic production in Jingdezhen City, Jiangxi Province, the most important is the traditional industry. With the recent improvement in the level of ceramic industry cluster and the growing strength of some enterprises, Jingdezhen ceramic enterprises with the business marketing is also engaged in the development of the concept of way, means, mechanism, and other aspects of adjustment, which makes the talent needs of Jingdezhen ceramic industry inevitable structural change - technical talent is talent no longer the only main structure of demand, companies will need to have more and more management and marketing personnel, to accelerate competition in factor accumulation and improve the management level, in order to achieve effective control and management market, the formation of stable consumer groups. So, to adapt to the needs of the local ceramic industry marketing talent in the end what should have quality? related business general introduction and use of personnel and what are the problems? below, as will be briefly discussed in this article.
First, the ceramic industry, the quality of marketing talent needs analysi
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