Means of production pricing strategy and tactics.doc

 PAGE \* MERGEFORMAT 23 Means of production pricing strategy and tactics Means of corporate managers often priced headache, since it is a profitable enterprise side, the market will reduce the demand side. Another headache for entrepreneurs to make is that once the market opened, competitors will be swarmed. The result is lower profits, costs rise, although they can be priced through a number of strategic measures to raise the price of the entire market, thereby improving the company’s profit margin, but this restriction will encounter policies and regulations Moreover, raise prices there are may lose the market. Means of production, marketing, pricing is the most complex and most are not easy to grasp factors. James Knott once said: ‘pricing is a delicate art, its components constitute a complicated and confusing, commonly known as’ black triangle’, that is, one-third of the fact that one-third of speculation, one-third of the economy theory. Our job is to get rid of this ‘black triangle’, for pricing decisions based on facts. ‘This as a starting point, we do not study a variety of price theory, but rather a pragmatic stand on the position of manager to improve the current situation of the actual pricing pricing techniques. Enterprises to improve the situation encountered in the first pricing problem is ‘how to identify the current pricing problem, what improvements need to be taken?’ Top ten questions listed below will help businesses understand the current shortcomings and potential pricing of the pricing issues and problems root causes. - Whether the price has dropped to protect the point, while the enterprise’s market share remained unchanged or have declined? - Whether the company felt that making money, but can not confirm that a specific amount of money? - Whether the salesman is always complaining about the high price of 2-5%, but the company’s market share has remained stable or steadily? - Is pricing the price structure and price level determi