Milk shortage crisis response milk prices under the Road.doc

 PAGE \* MERGEFORMAT 9 Milk shortage crisis response milk prices under the Road Introduction: (recent raw milk supply shortages and New Zealand milk powder import ban had resulted in domestic milk prices, costs rose sharply, the State Ministry of preparing domestic infant formula industry restructuring plan, the goal is five years later, the domestic enterprise integration for the 50 or so undoubtedly in the dairy market, dropped a bombshell, so that most of the small dairy enterprises in dire straits situation, I feel the crisis and stress management. small dairy companies how through effective measures, by means of this milk crisis, the inverse potential development, it is worth pondering First, the market environment analysis 1, the raw milk supply shortages and rising demand for a ban on imports of New Zealand milk powder, pushing up the price of domestic dairy products, and in the dairy industry is shuffling the occasion highlighted the industry’s structural problems. According to China Dairy Industry Association data, end of September, raw milk prices rose 12.7%, increased by 2.4% MoM structural shortage will continue until 2014, in addition to milk production in northern area is not ideal weather conditions, we believe that the domestic supply shortage of raw milk is structural. In the past two years, the number of dairy herds remain unchanged at 1,440-1,450 ten thousand under the steady growth in demand of raw milk, due to the small scale ranch exit, in 2013 dairy herds began to decrease (from June to August declined by more than 10%), resulting in raw milk supply decreases. present, due to raw milk supplies are scarce, leading to a national raw milk processing capacity in excess of 50% ((processing capacity - raw milk output) / processing capacity x100%). because of a new-born cattle and small Cows need after 18 and 24 months grew to lactating cows, so we believe that the present situation of shortage of raw milk supply will last until 2014. 2,