On multi-dimensional teaching courses in Marketing Experience Application.docVIP

On multi-dimensional teaching courses in Marketing Experience Application Paper Keywords: case method teaching multimedia project scenario simulation approach Abstract: Based on the teaching of Fuyang Teachers College Resources, the integrated use of case teaching method, scenario simulation approach, multi-media teaching and teaching method, the implementation of multi-dimensional teaching in actual teaching practice, flexibility will not only enable students to master the market The basic theoretical knowledge of marketing, but also to equip students with the basic skills of marketing. With China’s economic development, market demand for more and more marketing personnel. Currently marketing graduates will not “marketing” a common phenomenon, requiring the teaching of marketing it is necessary to meet the needs of the times, but also to students firmly based on the theory, students self-exploration, comprehensive application of the ability to have the basic skills of marketing, marketing, teaching reform to become the inevitable trend. teaching the effective implementation of the reform, the school’s own resources must be conditions based marketing programs based on the characteristics of its strong practical, comprehensive use of various teaching methods, flexible, multi-dimensional teaching, the real usefulness of marketing, practical, and reflected the characteristics of innovative, high-quality train for the community , application of high-skilled personnel. Here’s the teaching itself, Fuyang Teachers College Resources, marketing, teaching practice with the author, talk about multi-dimensional teaching courses in Marketing Experience in the application. 1 case through appropriate teaching, autonomous learning and independent thinking In the case of choice, to grasp the “student-related,” the principle that the choice of cases to be appropriate, it is necessary to close the students real life, so that students feel operable cases, but a