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Product innovation time to be heroes
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Product innovation time to be heroes
Product innovation in the food, how to do ‘Huaxiao Qian, doing big things’? Also how to do ‘to develop a successful one’?
As an innovator, we must learn to ‘Bang Dakuan’, for enterprises, or you do not go mountain climbing, or you go to climb the highest mountain. The success of the most efficient way is to step on the shoulders of great men, standing on the shoulders of big man. Why Pong on the wealthy will be able to Huaxiao Qian, doing big things then?
Because our so-called ‘wealthy’, in fact, the community in times of social development trend.
‘The world trend, Shun those who advocated the reverse of those who die. ‘
All roads lead to Rome, to grasp the latest trend is to find that path. ‘Recent’ means away from the recent trend away from the law of development of things recently.
Sun Tzu says: ‘Therefore, Thrace who Qiuzhi Yu potential, are not responsible for others’.
Wahaha’s Zong also said: ‘Under the Go, the fall of the first sub-1 is definitely not for the patch of land away. ‘First take potential, the latter take advantage of,’ This is a master level. Up the potential benefits seem unstoppable. ‘
Food product innovation is aimed to seize the market high ground to seize the ‘potential’.
Namely as ‘heroes’.
So, what we do going to the seafront moneybags? Or, what is the trend of the times we are going to grasp it?
The author based on many years of food industry research and real war, summed up the food industry product innovation, the ‘heroes six strokes’:
The first type, grasp the trend of mainstream consumer
Shanghai unrestricted warfare planning the company’s view is that food product innovation, the road should follow the mainstream, only to grasp the trend of mainstream consumer in order to achieve product innovation success.
What are the trends in modern mainstream consumer do? If we do a little carefully, you will find the current trend of many, many mainstream consumer,
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