Re-enacted sales policy so that the snow reached 90% market share in Tianjin.doc

 PAGE \* MERGEFORMAT 6 Re-enacted sales policy so that the snow reached 90% market share in Tianjin The beer is currently competing in Fujian have entered the competition among makers. Local small factories have closed, now on the market only in high-grade CRC, Qingdao, Yanjing, as well as foreign investment InBev Sedrin. According to the statistics, Fujian, about 8000 million population, thousands of beer market capacity of 170 liters / year, per capita consumption ranked first addition, Fujian Province’s geographical location is very special, be able to Guangdong, Jiangxi, Zhejiang in markets such as radiation, and even the Taiwan market - which is aimed at Fujian giants an important reason why the market whinny 1. I had foreign capital, InBev Sedrin Co., Ltd., in the market, I am responsible before the company’s products in the market in the premium beer market share of over 50%. The remaining part of the CRC, Qingdao, Yanjing Big Three sub-Autumn. But all along, the market share every year stalled, of course, with the domestic Big Three to maintain such a long time, who also contributed in front of the open circuit. However, Sedrin lucky, remember that when the Harvard-Yenching Huiquan dominate the market, it is not no one to drink Sedrin. At that time Sedrin promotional efforts that it is called big, drink a case of Sedrin, send you a box of more. Later got to find as much as wholesalers below Sedrin open directly out to the ditch down, open the lid will be able to make money. In 2000 after Sedrin up. Huiquan may have had the vehicle in front of the sign of it, the operation of the market Sedrin carefully, although alcohol has been able to move, and also has a leading position in the market, but the annual sales season, is still a lot of investment promotion efforts. I have received in the market, the market has to visit again, although the market share fairly pricey, but I think this market is the precarious: channel’s profit thin, wholesalers unit prof