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Sales of off-season ultra-season miracle is how to create a
PAGE \* MERGEFORMAT 14
Sales of off-season ultra-season miracle is how to create a
Milk is a less obvious seasonal sales of products, but will still be with the baby boom, as well as climatic changes on the emergence of infant and young child feeding habits of the impact of seasonal sales of produce a certain gap, in the milk industry, the general will of the year 5-8 months 4 months targeting sales of off-season, the other time to locate sales season, the off-season sales are often the first task of the development than the 10-15 percent reduction in the peak season. But the off-season really should be compared with the peak season sales disappointing? Where a marketing genius Lee, he used his practical experience proved to us that the off-season sales could exceed the peak season marketing miracle.
A zone is S brands in mature markets, the market sales were relatively stable, but as the market further matures, the market has been limited upgrade space for the realization of the company effectively increase sales, the company leaders decided to A as a model of regional transport market so, make arrangements for off-season market-driven master Li Fan A regional market is responsible for transport to do in order to achieve sales volume and the increase in the off-season market share objectives.
Li Fan, although an off-season market, transportation to do a master, but in the past implementation of the off-season market, responsible for transport is done in their own transport to do the non-mature markets, while specific to the mature markets, their measures are effective, Li Fan is also not sure. However, people with a unique passion for marketing, Yi Gu, Li Fan, or to accept the company’s arrangements, quick cooking end of the original charge of regional sales, on April 9 entered the A zone, started a whole new market for transport to do.
A region on a simple research after the birth of a Lifan Meng has never had the urge, he could not wait the beginning of
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