Second half of 2008 Chinas Mobile Phone Market Outlook.docVIP

 PAGE \* MERGEFORMAT 6 Second half of 2008 China’s Mobile Phone Market Outlook First half of 2008, China’s mobile phone market growth slowing, industrial chain, each link of the person saying the market is cool, ‘fade birds come’. Mobile phone market slump on the one hand is subject to the macroeconomic impact, causing consumers to delay purchase of the replacement, on the other in the first half China’s mobile phone market lacks innovative features and applications, does not appear able to effectively stimulate market demand highlights of the prominent products , together with operators of the bundle market, driven by slowing down efforts to first-time buyers in the second half of 2007 compared to the market and has also appeared relatively flat. Three major factors promoting the growth of the mobile phone market in the second half of 2008 Borth Consulting China’s mobile phone market, the calibration statistics show that in June 2008 in mainland China mobile phone market capacity reached 20.58 million, of which brand of scale of 14.35 million units, cottage machine is 2.33 million, parallel imports of 3.91 million mobile phones. As the mobile phone market by the government to rectify the order of the impact of parallel machines and in June respectively, compared with cottage machine capacity in May fell 20 percent and 39 percentage points. As the entire market tends to pick up, BULATS expected third quarter of 2008 and fourth quarter, sales in the Chinese mobile phone market will gradually rebound in the second half of the overall market volume (brand machine, cottage machines and parallel machines) will continue to remain at 22 million per month Taiwan about the level of market supply and demand are two aspects of the analysis to support this market expectations. In addition, as the government of the machine and parallel machine cottage market rectification come to an end in the second half of 2008 cottage machines share of the market share is expected to