Where is the untapped-.docVIP

 PAGE \* MERGEFORMAT 21 Where is the untapped? It has a large category in the big market brands in the category before being bred. The food market at the kitchen table, which category is the brand virgin? Which category market potential, the most potential to create big brands it? Blessing to the “kitchen table food brand” subject expert on the kitchen table, all major food categories studied, from the market capacity, market concentration and market opportunities, degree of consumer demand for the brand three of these categories were assessment and analysis, selected the following seven categories of kitchen table food category, please focus on entrepreneurs. The seven categories of food is the brand of virgin land, with a bigger potential market big brands. specific analysis as follows. Category I: staple food and all kinds of small grains Market capacity: #61611; #61611; #61611; #61611; #61611; Market opportunities: #61611; #61611; #61611; #61611; Consumer demand for the brand: #61611; #61611; #61611; 1, rice China is the world’s largest producer and consumer of rice, 65% of the population is rice the staple food, rice demand is 240 million tons annually, accounting for market dominance is the bulk meters, more than 7,000 rice processing enterprises, small packaging brand rice sold at less than 2% of the total market, the industry showed “small, scattered, low” situation, industry concentration should be strengthened. In the market, the early rice brand, but the lack of leading brands. Arowana rice, rice, although the brand Fortune loud, but one is just entering the rice industry, on weak footing. The second is an extension of the brand is the brand, professional brand appears may not be able to hold on after the status. Brand of one of the few, the lack of brand approach, the brand is the so-called “Northeast rice”, “Anhui rice”, “Thai rice,” the origin of this brand, or a “quality rice”, “Chinese Rice” that the seemingly far-fetched br