房产项目销售前期准备资料.doc

房产项目销售前期准备资料 房产项目销售前期准备资料提要：每周来人来电统计表：包括一周中每天来人条和来电表的汇总，便于分析客户与需求，以及各媒体的投放效应 更多精品源自方案 房产项目销售前期准备资料 房产销售，并不像大家想像的仅限与销售、按揭、资金回收那么简单。 诸如房产广告、策划等虽属不同部分，却是“服务与销售，来之与销售！” 所有广告和策划的目的都在与如何将房屋销售出去，而不是简单的依托广告轰炸来提升产品的档次！ 在房产销售前期，所必备的资料表格如下： 1、详尽的竞争个案市调表：所谓“知己知彼，百战不殆”就是这个道理！（楼盘市调） 2、楼盘个案销讲：这是必不可缺的，每个业务员在销售之前，必须要熟悉所在楼盘的一切资料，包括开发商的发展史、代理公司的优势、物业公司的特点等涉及到楼盘的各公司的优劣势和发展史！ 3、来人条：记录每个业务员所接待的每组客户的详细资料，包括姓名、电话、地址、获知本案的渠道、购房目的（婚房、换房、给父母还是子女等）、想购房源的面积、总价和交谈内容等其他内容 4、来电表：记录每天的来电。包括来电客户的性别、大概年龄、需求及询问中较为关注的问题！ 5、每周来人来电统计表：包括一周中每天来人条和来电表的汇总，便于分析客户与需求，以及各媒体的投放效应！ 6、考勤表：是评定业务员工作态度的一个重要指标！ 7、房产培训计划：让业务员真正了解房产，了解房地产基本知识，真正认识置业顾问、如何按揭、如何接待来人来电等。 Measures for the routine management of moral education in Middle SchoolsMethod of conventional management of moral education in middle schoolFirst, the guiding ideology:School moral education is an organic whole of the whole education work, always adhere to the school adhere to the moral education, education for this product, and actively promote the quality education, the school building efficient curriculum system of moral education, moral education, improve the sense of attraction and appeal, enhance the moral education work for through and timeliness. Teach everyone, service education and management education, and school moral education work must be with family education and community education closely together, to form a concerted pattern, and strive to create a good atmosphere for education, and to promote the all-round development of students, to establish a scientific moral education full of vigor the For long-term mechanism.Two, the goal of moral education:To guide the students to form the correct world outlook, outlook on life, values, to cultivate students unity and mutual assistance, honest and trustworthy, law-abiding, good quality, hard work, set a good XX students ideological quality, psychological quality and image quality. The formation of excellent moral education curriculum system and