Of multimedia technology in the teaching of psychology of advertising-毕业论文翻译.docVIP

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2017-06-17 发布于浙江
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Of multimedia technology in the teaching of psychology of advertising-毕业论文翻译.doc

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Of multimedia technology in the teaching of psychology of advertising-毕业论文翻译

Of multimedia technology in the teaching of psychology of advertising Summary: The article points out, in the new forms of education and teaching environment, the application of multimedia technology should be to stimulate interest in learning and creativity, improving teaching methods, improving teaching quality, and promoting the development of the fundamental purpose of teaching. At present, the full use of computer multimedia technology for teaching and learning has become an advertising urgent need for the construction of Psychology. Keywords: multimedia teaching psychology of advertising China’s advertising industry in the 21st century require considerable training goal to achieve high-quality professionals, design professionals as an advertising major professional course “psychology of advertising,” the opening, an art and design, advertising design research adds a new academic content. The teaching of psychology courses in advertising practice, to change the traditional teaching methods to improve the quality of teaching as a key issue. Multi-media teaching is to adapt to the 21st century information age, a new model of education through various media, teaching and improve teaching efficiency and teaching quality and help to optimize the teaching environment, improve the quality of teachers in educational technology, training students to adapt to the comprehensive capacity of the Internet age. 1, advertising psychology, the teaching of the necessity of using multimedia technology At present, producers, managers and consumers, the relationship between the great changes have taken place, not only material, money exchange form, but also in the psychological needs and psychological requirements to meet the increasingly high. At home and abroad is now generally agreed that: science of advertising, to comply with the law of psychology. The success of advertising, whether through individual efforts to succeed, or where the advertising department