经营管理在新闻事业中的地位和作用（The position and function of management in Journalism）.docVIP

下载本文档

9
0
约7.27千字
约 5页
2017-07-22 发布于河南
举报
版权申诉

经营管理在新闻事业中的地位和作用（The position and function of management in Journalism）.doc

1、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。。
2、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击这里二次下载。
3、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。
4、该文档为VIP文档，如果想要下载，成为VIP会员后，下载免费。
5、成为VIP后，下载本文档将扣除1次下载权益。下载后，不支持退款、换文档。如有疑问请联系我们。
6、成为VIP后，您将拥有八大权益，权益包括：VIP文档下载权益、阅读免打扰、文档格式转换、高级专利检索、专属身份标志、高级客服、多端互通、版权登记。
7、VIP文档为合作方或网友上传，每下载1次，网站将根据用户上传文档的质量评分、类型等，对文档贡献者给予高额补贴、流量扶持。如果你也想贡献VIP文档。上传文档

经营管理在新闻事业中的地位和作用（The position and function of management in Journalism）

经营管理在新闻事业中的地位和作用（The position and function of management in Journalism） The position and function of management in Journalism Time: 2011-04-21 14:51:45 source: paper reference format, author: rank name Under the new situation of market economy, it has become an indisputable fact that journalism has been involved in the market competition as a media industry. In the face of more and more multinational companies to enter the China media market competition, China media industry managers have begun to gradually change the concept, management concept as the guiding ideology of career management work under the new situation in the news. Key words: management, journalism, status, role In the new situation of market economy, it has become an indisputable fact that journalism has been involved in the market competition as a media industry. In the face of more and more multinational companies to enter the China media market competition, China media industry managers have begun to gradually change the concept, management concept as the guiding ideology of career management work under the new situation in the news. Shape brand charm Competition among Chinese enterprises has begun to rise from product competition to brand competition. From product marketing to brand marketing, the government, enterprises and outstanding brand awareness are becoming stronger and stronger. Brand is not only a business enterprise product concept, it is widely applied to all walks of life, as a symbol of all walks of life: start with brand to participate in market competition, the media industry is no exception, in recent years, in the media competition and development, people are increasingly aware of the importance of brand development and management. Located in the northwest of Anhui Anhui Fuyang peoples broadcasting station as the local radio broadcasting, with the deduction and structure in the competitive landscape changes, broadcasting industry experts and scholars pay more attention to the c