京东的上市之路JD.comLifeafterIPO.PDFVIP

封面故事 京东的上市之路 JD.com: Life after IPO 文/夏敏 By Charmaine N Clarke 市是绝大多数青年企业家的梦想。当一 t’s the stuff of most, if not all, young entrepreneur’s dreams – going 个理念转化为一家足以吸引人们投资的 public, the IPO. It’s validation for all the years spent building and 上 优秀公司时，上市便使创业者多年的勤 Inurturing an idea until it became a company that other people 奋耕耘获得了认可。上市一方面意味着认可，另一 think is good enough to invest in. It’s a seal of approval. It’s also an 方面也是绝佳的资金来源，将推动企业的梦想走 excellent source of capital to push the limits of your dream even 得更远。 而当股票公开发行之后，背负着股东的殷 further. But what comes next, after the shares are sold and stockholders’ 切期望，接下来又是什么呢？在7月25日中欧校庆 expectations mount each year? During a Master Class at CEIBS on July 系列活动“大师课堂”上，京东创始人刘强东先生 25, JD.com Founder Richard Qiangdong Liu (EMBA 2009) explained （EMBA 2009）讲述了他如何化解今年5月公司在 how he handles the pressure since his company began trading on 纳斯达克上市以来所承受的压力。即使当公司被 NASDAQ this May. It’s a combination of a determination not to fail 外界质疑遭受巨额亏损之时，他依然怀有不败的 and a certainty in the decisions he makes, even when the company lost 信心和对决策的确定。本文选自刘强东先生演讲 RMB 1.7 billion in one year. Read on for an edited version of excerpts 和问答的精彩片段，经编辑而成。 from his speech and the QA that followed. 68 TheLINK 2014 第四期 Cover Story 失败不是一个选择 Failure is not an option “我相信各位校友应该知道，过去十几年以 “Perhaps you all know that, over the past 10 years, among all 来，在中国互联网企业之中，最受争议的公司和创 the internet companies, the one that’s triggered the most debate in the 业