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从老外吃饺子看特许经营本土化(From foreigners eating dumplings to localization of franchising)
从老外吃饺子看特许经营本土化(From foreigners eating dumplings to localization of franchising)
More than ten years ago, I worked in the north and had the honor of participating in some foreign affairs activities frequently. The foreigners who came to China for the first time had to eat dumplings. But the foreigner eats dumplings and really calls them foreigners.
The French delicacy known to the world, a French guest picked up a fork, fork a dumpling in the dish, knife cut the dumpling skin, let skin, stuffing and separation, with a knife, carefully cut into the dumpling skin is about the size of a few, and then fork a piece of land in a sauce. A mouthful of dumpling skin; after dining Dao dumplings One divides into two....... My colleagues have been around the gourmet professional spirit moved to is not polite, terrified, and director of the office for the sake of chakai topic, we really do not know how to eat dumplings to the French expert borrowing.
Such a scene, at least 5 times in my memory. Theres a fork n dumplings to the dish, then batch processing small dumpling skin and stuffing, it is the first time I saw a method of making dumplings salad; and eat a dumpling, eat a dumpling stuffing, then all thumbs up, OK, OK; of course I saw the most is, almost every foreign friend will learn a, exercise n times, how to use the chopsticks and the dumplings into their own folder of the scene in the butterfly.
These days, Ive been writing a feature article on franchising. It looks like the foreigner is going to eat dumplings. Because, these days, I heard more than the franchisor development, acclimatized, indigestion, business problems.
In addition to my own eyes, online search, but also often tell me the number one person of such information, it should be a go-go juice Xu xu. This is not only because Zhigaodian planning company and a go-go juice, is a long-term planning consultancy partnership, more important is Xu is also a very good franchise expert. Especially in the aspect of franc
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