TCL前进路上的五朵金花(TCLs five golden flowers on the road).docVIP

TCL前进路上的五朵金花(TCLs five golden flowers on the road).doc

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TCL前进路上的五朵金花(TCLs five golden flowers on the road) The highest level of celebrity endorsement is: just like the butterfly in zhuangzhous pen, zhuangzhou mengzhuan evil? Zhuangzhou and the butterfly? For consumers, what is TCL? Fifteen years ago, TCL was a telephone. Ten years ago, TCL was a color TV. Five years ago, TCL was a mobile phone; Todays TCL group includes appliances, communications, electricians, entertainment, buildings... The tentacles also extend from home to abroad. Its hard to say what TCL is, and its hard to generalize with one or two products or words. And, of course, you can also use a more entertainment way to resolve this question: what is TCL is ace ─ ─ liu xiaoqing. Is mobile phones ─ ─); Its the switch socket, recarli; Is air conditioning ─ ─ the Chinese womens volleyball team; Is the information industry ─ ─ Juliet wu. These five golden flowers appear in the period, also is the corresponding industry in TCLs most popular period, and these stars appear also with TCLs star products. Noble peony liu xiaoqing In the time of TCLs flagship TV commercial, liu xiaoqing was already the big sister on Chinese TV screen, instead of little flower. At that time, wu zetian pushed liu xiao-qing to the peak of another career, and liu xiaoqings 2 million yuan advertising fee also set a new record for TV advertisements at that time. In the early 1990s, when TCL was the first in the phone industry, the competition in the color TV industry was fierce: in 1991, sales of national color TV plummeted, with a backlog of 4 million units. In fact, at that time, 180 production lines nationwide produced 30 million units. On the other hand, countries restrict imports, sparking a joint venture. After rigorous market research and resource analysis, TCL focused on the development of large screen color TV. At that time, more than 64cm TV color TV was monopolized by foreign manufacturers, and the price was very high. TCL saw the market and decided to produce 71cm color TV. TCL

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