战略管理试题(2009a)（Strategic management questions (2009a)）.docVIP

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战略管理试题(2009a)（Strategic management questions (2009a)）.doc

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战略管理试题(2009a)（Strategic management questions (2009a)）

战略管理试题(2009a)（Strategic management questions (2009a)） Guilin University of Electronic Technology papers The second semester of the 2008-2009 academic year is 0821622 Course name, business strategy management (A volume, closed volume) applies to classes (or grades, majors) Examination time 120 minutes, class number, name Title number One Two Three Four Five Six Seven Eight Nine Ten achievement Full marks Thirty Twenty-four Sixteen Thirty Score The marking A multiple-choice question (to match each 3 points, a total of 10 only 30 points, which the election did not score less) 1, enterprise strategic management has () characteristics. A, global; B, long-term; C, competitive; D, risk; E, adaptability. 2, the enterprise strategic management system includes (). A, company strategy; B, competitive strategy; C, departmental strategy; D, function strategy. 3, the enterprise strategic management process includes (). A, strategic analysis; B, strategic objectives; C, strategy formulation; D, strategy implementation. 4, macro environmental analysis (PEST analysis) means (). A, political and legal environment; B, economic environment; C, social and cultural environment; D, population environment; E, technology environment. The 5 and six force models refer to. A, potential entrants, threats; B, competition between existing enterprises; C, the pressure of substitutes; D bargaining power of suppliers; E, buyers bargaining power; The impact of F and stakeholder; G, government agencies; H, enterprise shareholders, creditors, trade union organizations. 6, the principle of formulating strategic objectives is (). A, systematic principle; B, key principles; C, balance principle; D and lead principle; E, contingency principle. 7, the integrated growth strategy includes (). A and forward integration; B and backward integration; C and horizontal integration; Integration of D and level. 8, the growth strategy includes (). A and concentric garden growth strategy; B, a development strategy focu