Analysis- The field of electronic business, she Economy（分析-电子商务领域,她的经济）.doc

Analysis: The field of electronic business, she Economy Research papers Download News: Women nowadays revolves around banking, consumer and formed a unique economic zone and economic phenomenon, known as “her economy.” American Express Company pursuant to its annual spending amounted to $ 620 in American Express Card communities the trace analysis drawn: promoting economic recovery in spending power, the rich young woman is playing a leading role in the children of these women, education and charity and other aspects of demand growth is much higher than other groups. Said a woman’s easiest to make money, but the shrewd businessman total from a female consumer trends found opportunities. Nowadays women around the banking, consumer and formed a unique economic zone and economic phenomenon, known as “she economy. “modern women have more income and more opportunities, they advocate” work is to better enjoy life, “like a shopping spree, credit card repayment, to become an important consumer groups. Young women to become gold giver Young women are becoming a major force in consumer contribution to American Express Company for 900,000 annual turnover of $ 4 billion, the annual consumption amounted to $ 620 American Express Card has tracked analyzed and conclusions drawn case: to promote economic recovery power consumption in the rich young woman is playing a leading role in these women children, education and other aspects of demand growth charitable much higher than other groups. According to American Express, Inc., $ 7,000 monthly consumption of the rich population, age is a key element of the image of the population 45 years of age cardholder spending during the recession increased 1 percent, spending during the economic recovery an increase of 23%, including 45 women under the age of super-rich spending during the recession and grew by more than 4% in the period of economic recovery and the average consumption growth was flat. Thus, the rich young women