future development of the electricity supplier over how the store should do-(未来发展的电力供应商在商店应该如何做).docVIP
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future development of the electricity supplier over how the store should do-(未来发展的电力供应商在商店应该如何做)
Future development of the electricity supplier over how the store should do?
Research papers Download News: Hanjo Schneider is OTTO Group board member, also served as CEO of Hermes Europe’s OTTO providing e-commerce for fashion, lifestyle and leisure goods, mail order catalog, retail counter multi-channel retailing, as well as corporate customers. provision of credit, cash flow management, financial services and procurement, logistics, warehousing and other third-party services.
Traditional retail in just a few years by the severe impact of e-commerce, sales of most traditional retailers fell sharply in the past, effective retail channels include mail-order catalogs and television shopping, but now electricity providers are accelerated away market share in the world’s second largest electricity supplier B2C OTTO Group board member, Hermes Europe CEO Hanjo Schneider seems, not just networks, mobile devices have gradually started to become more efficient new shopping channel, although there are Many retailers have realized this, but the most critical problem is that they do not have to understand the logic of electricity providers and other new sales channels, just copy the product to the store’s e-commerce channel is not feasible.
CBNweekly: how the current development of the retail channel, and what is its biggest change?
Hanjo Schneider:. Different retail channels are complementary in the foreseeable future, the smart phones, tablet PCs and other mobile terminal as a vigorous momentum in emerging retail channels will have considerable room for development, which will be the future of retail channels , especially the new direction of development of electronic commerce, this generation of young people along with the growth of smart phones, they also have a strong technology absorption capacity, it will become very important and huge future consumer purchasing power, which is an irreversible trend. People need to spend a lot of money in the past to buy a c
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