gome online price war will be implemented this year（国美在线价格大战将在今年实现）.docVIP

Gome online price war will be implemented this year Research papers Download news: United States Online said that, effective immediately, will restart the “price war” strategy. Gome online spokesman Peng Liang pointed out that the price war strategy will be implemented throughout the year in 2013. According to the U.S. side briefed, with immediate effect, the United States will have to buy online, buy, all goods straight down promotional tools such as multiple large-scale price war “offensive.” For the implementation of the “price war” reasons, Peng Liang said that the electricity supplier in order to continue in size, logistics, warehousing, and other aspects of the expansion, we need to continue the huge investment, which has been a loss of the pure electric business enterprise is difficult to continue, he also stressed that the United States online “price war” is not only to major competitors dragged into barriers to competition, the more order with their “gamble.” For the price war opponents, the United States side said that the price war is not only against old rivals Suning Yun supplier strategy, but also, and Jingdong Mall “decisive battle.” Electricity supplier industry “price war” noticeable also occurred last August 15, the day before Jingdong Liu Qiang East founder aggressively on the microblogging issued a challenge to book Suning, Suning, Gome, who is also responsible for another microblogging Take Almost every Fangdou Xuan cloth, their own large appliances after 9:00 the next day will be cheaper than the competition. But then consumers generally react “thunder, little rain.” Last September 5, the NDRC issued a notice, which means that the initial identification of Jingdong Suning America and its online store suspected of price gouging, a scouring network there are also some inaccurate data issue. ordered Jingdong electricity supplier self-examination, rectification. Experienced a fierce price war in 2012, Jingdong Jingdong Liu Qian