how to deal with environmental changes tea sales-（如何应对环境变化茶销售）.docVIP

How to deal with environmental changes tea sales? Changes in the competitive environment from the economic environment, the industry environment to consumers shopping environment, from macro to micro, Chinese tea industry needs to face every kind of environment is very important, every change can not be avoided. Local governments, tea companies and all kinds of tea-sale terminals, and how it should respond to environmental change? First, policymakers should recognize the urgency to improve marketing strategies, improvements immediately strengthen the determination of tea sales strategy. Tea sales environment has changed, the method should be followed to improve selling tea. Makers naturally want the human brain ‘chip’ upgrade or updated, as year after year, day after day, like a computer chip upgrade once you lazy, need to worry about upgrades to improve the cost, do not want to replace the ‘chip’, you respond to the market’s ‘Speed’ will be lower, backward are expected to be eliminated even matter. Such improvements or upgrades must be accurate, continuous and systematic improvements or upgrades, relying solely on the micro-channel or Twitter, relying solely on a new package, a conference, relying solely on a star, a group of advertising, relying solely on a show debut A channel innovation, they want to go against the environment, adapt to change, successfully selling tea, only behind closed doors, nonsense. Chinese tea industry should be the consumer’s point of view to improve, step by step changes in thinking, such as the ‘selling tea thinking’ to ‘buy tea thinking’, the ‘one dollar thinking’ to ‘complex thinking’, then the ‘mind ‘place where consumers, aiming to develop a comprehensive consumer product demand, to communicate, to do sales presentations and after-sales service, atop loyal consumers, not wishful thinking or demanding consumers loyal to their brand . Secondly, what is the key to success is to figure out tea sales. Watching nature, the essen