企业目标规划（Enterprise goal planning）.docVIP

企业目标规划（Enterprise goal planning） A business must first determine its goals at a particular time in the future and then consider how to plan and formulate strategies to make its goals come true. I. target overview (1) the relationship between the enterprise objective and the plan; the enterprise goal is the stage, the goal or the final goal of the enterprises all production and operation activities. Pyramid top is the task of an enterprise, that is, the overall goal of the enterprise. The overall target is based directly on the selected task. Next, the strategic plan, segmentation goals and action plans are drawn from the overall goals. Strategic plans are generally made by senior management within the organization. A phased goal is a more detailed and specific goal to be achieved within the overall objectives and structure of the strategic plan. An action plan can be associated with a phased goal, or a general goal, or at the same time. (two) target content; An enterprise often has many goals. Some may be economic, and others may be social, environmental, or political. In general, the successful management of enterprises should include the following objectives: (1) market target; (2) the technology improvement and development goals; (3) improve the productivity target; (4) the amount of material and resources; (5) profit target; (6) human resources (target; 7) the enthusiasm of workers to play the target; (8) social responsibility goals. (three) the problems that should be paid attention to 1., the target should be specific, general organizational goals, the common problem is that narrative is too general. Although the target must be a certain flexibility, but also to make the target specific, for example: sales increased by 5% over the previous year, by 1997, market share should reach 15% and so on. The more specific the goal, the easier it is to organize goals at the grassroots level. 2. goals should be measurable as in the next year plans to increase the market s