基于顾客价值创新的供应链整合策略研究.pdfVIP

价值工程 年第 期 Vaiue Engineering No.9,2006 2006 9 基于顾客价值创新的供应链整合策略研究 A Study on Supply Chain Integration Tactics Based on Customer Value Innovation 谷岩 Gu Yan 王家斌 Wang Jiabin 沈阳师范大学 经济与管理学院 沈阳 ( a 110034 ) (Schooi of Economics and Management aShenyang Normai University aShenyang 110034 aChina) 摘要 优化供应链管理水平 构建一体化的整合供应链 已经成为当前形势下供应链企业获取竞争优势的重要途径 本文 ! ! ! 从创造顾客价值的角度出发 提出供应链整合管理必须以满足顾客需求为中心 增强产品功能和质量 提高服务水平 降低顾 ! ! ! ! 客成本 创造更多的顾客价值 在此基础上 提出建立基于 和 技术的信息共享系统及进行关键业务流程重组是提 ! ! Internet EDI 升供应链顾客价值的重要整合策略 Abstract: Optimizing suppiy chain management and structuring integrated suppiy chain are important ways for suppiy chain enterprises to gain competitive advantages at present. From the angie of creating customer vaiue ,this paper presents that suppiy chain integration must regard meeting customers demand as the centre of managing and aim for strengthening the function of products and guaiity, improving service ievei ,reducing customers cost and creating more customer vaiue. On this basis, setting up the system of information sharing based on Internet and EDI technoiogy and business process reengineering were two important integration tactics for increasing customer vaiue is aiso be discussed. 关键词 顾客价值 供应链整合 信息共享 业务流程重组 ! # # # Key words: customer vaiue ;suppiy chain integration ;infor