商务英语写作（黄振华）.ppt

Unit OneBusiness Letter Objectives To learn basic rules of writing business letters. To learn structure and styles of business letters. To practice writing business letters. Objectives To learn methods of establishing business relationships. To learn useful terms and expressions used in this unit. To practice writing letters for establishing business relationships. Objectives To learn ways of making an enquiry. To learn useful terms and expressions for making enquiries. To practice writing letters of enquiry. To learn ways of making offers and counter offers. To learn useful terms and expressions used in this unit. To practice writing letters for offers and counter offers. Objectives To learn ways of submitting an order. To learn useful terms and expressions for orders. To practice writing letters for orders. An order or an order letter should include: Forms of order (3) Words, Phrases and Grammatical Points Words, Phrases and Grammatical Points Chinese Version of the Text Chinese Version of the Text Chinese Version of the Text Chinese Version of the Text Chinese Version of the Text Chinese Version of the Text Objectives To learn ways of executing a contract. To learn useful terms and expressions for negotiating contracts. To practice writing letters for entering into a contract. Sales Contract or Export Contract, which is usually drafted by the seller. Purchase Contract or Import Contract, which is usually drafted by the buyer. Objectives To learn different modes of payment. To learn useful terms and expressions about payment. To practice writing letters about payment. Objectives To learn establishment of, amendment to and extension of L/C. To learn useful terms and expressions for L/C. To practice writing letters for L/C. Letter of credit is the product of international business and the creation of bankers and financial institutions (金融机构) with the develop