(精选)经贸英语文章选读Unit 11 Trade fairs课件.ppt

Unit 11 Trade fairs ;CONTENTS;;导读：展销会是为了展示产品和技术、拓展渠道、促进销售、传播品牌而进行的一种宣传活动。 商品交易会, 全称：中国进出口商品交易会。中国进出口商品交易会由48个交易团组成，有数千家资信良好、实力雄厚的外贸公司、生产企业、科研院所、外商投资/独资企业、私营企业参展。 ;Words ＆ Expressions: biannual [ bai?nju?l ] adj. 一年两次的 2. backdrop [ b?k,dr?p ] n. 背景；背景幕；交流声 3. barometer [ b?r?mit? ] n. 气压计；睛雨表；显示变化的事物 4. turmoil [ t?:m?il ] n. 混乱，骚动 5. downturn [ daunt?:n ] n. 衰退（经济方面）；低迷时期 6. pump [ p?mp ] vt. 打气；用抽水机抽… n. 泵，抽水机；打气筒 vi. 抽水 7. offset [ ,?fset, ,?:-, ?fset, ?:- ] n. 抵消，补偿；平版印刷；支管 vt. 抵消；弥补；用平版印刷术印刷 vi. 装支管;8. toughness [ t?fnis ] n. 韧性；强健；有粘性 9. display [ ,displei ] n. 显示；炫耀 vt. 显示；表现；陈列 vi. 作炫耀行为 adj. 展览的；陈列用的 10. exertion [ iɡz?:??n ] n. 发挥；运用；努力 11. garner [ ɡɑ:n? ] vt. 获得；储存；把…储入谷仓 n. 谷仓 12. rebate [ ri:beit, ribeit ] vt. 减少；打折扣 vi. 退还部分付款，打折扣 n. 折扣 13. surmount [ s?:maunt ] vt. 克服，越过；战胜 14. boost [ bu:st ] vt. 促进；增加；支援 vi. 宣扬；偷窃 n. 推动；帮助；宣扬;15. domestic [ d?umestik ] adj. 国内的；家庭的；驯养的；一心只管家务的 16. foodstuff [ fudst?f ] n. 食品，食物；粮食，食料;Notes: Trade fair: A trade fair (trade show or expo) is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent market trends and opportunities. In contrast to consumer fairs, only some trade fairs are open to the public, while others can only be attended by company representatives (members of the trade, e.g. professionals) and members of the press, therefore trade shows are classified as either Public or Trade Only.;ASEAN: The Association of Southeast Asian Nations, commonly abbreviated ASEAN in English, the official language of the bloc), is a geo-political and economic organization of 10 countries located in Southeast Asia, which was formed on 8 August 1967 by Indonesia, Malaysia, the Philippines, Singapore and Thailand. ;Exercises: Ⅰ. Vocabulary Fill in the blanks with the most suitable words. Change the form when necessary. biannual, domestic, boost, exertion, display, surmount, rebate, average, exhibite, offset