国际商务英语谈判Chapter 12Business Protocols, Etiquette and Negotiation Styles.ppt

 Chapter 12 Business Protocols, Etiquetteand Negotiation Styles Leading in Story: Different countries have their own cultures which have direct influence on business negotiation. 2. From this story, we learn that culture is not only important in one’s life, but also it plays an important role in business situations. Section I What is etiquette? Etiquette refers to manners and behavior considered acceptable in social and business situations. Exchanging business card, dining practices, tipping and giving gifts all belong to etiquette. Section I 2. What kind of information will be on business cards? How to exchange business cards? A business card always gives the information like your company name, your name, your position or title, your company address, telephone, fax number, E-mail address or Web site. The recognized etiquette is to present and receive cards with both hands to show respect to others. Glance at the business card and promptly put it in the pocket. Section I 3. What other etiquettes concerned business negotiation should we pay attention to? For example, proper attires at business meeting: what clothes should man and woman wear? How to address people when in business occasion? What are the etiquettes for attending a business dinner party? For business gifts: what to give, when to give and how to give? (1) The culturally diversified workforce has brought greater vitality to the business, but at the same time, business people are facing many problems in their cross-cultural business communication, one of which is to know a good deal about international business protocol and etiquette. 多元文化的劳动力给商业带来很大活力，但同时，商人在跨文化交际商务交流中也面临着很多问题，其中之一就是要了解很多国际商务礼节和礼仪。 2) Etiquette refers to manners and behavior considered acceptable in social and business situations. 礼仪指在社交和商务场合可以接受的行为方式。 Language Points 3) Many visitors to the United States are struck by how casually America