微观经济学Uncertainty and Consumer Behavior培训资料.ppt

微观经济学Uncertainty and Consumer Behavior培训资料.ppt

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微观经济学Uncertainty and Consumer Behavior培训资料.ppt

Chapter 5;Topics to be Discussed;Introduction;Describing Risk;Describing Risk;Describing Risk;Expected Value – An Example;Expected Value – An Example;Expected Value – An Example;Expected Value;Describing Risk;Variability – An Example;There are two equally likely outcomes in the first job: $2,000 for a good sales job and $1,000 for a modestly successful one The second pays $1,510 most of the time (.99 probability), but you will earn $510 if the company goes out of business (.01 probability);Variability – An Example;Variability – An Example;Variability;Variability – An Example;Variability;Variability;Variability;Standard Deviation – Example 1;Standard Deviation – Example 1 ;Standard Deviation – Example 1;Standard Deviation – Example 2;Outcome Probabilities - Two Jobs;Decision Making – Example 1;Unequal Probability Outcomes;Decision Making – Example 2;Decision Making – Example 2;Risk and Crime Deterrence;Risk and Crime Deterrence;Risk and Crime Deterrence - Example;Risk and Crime Deterrence - Example;Risk and Crime Deterrence - Example;Risk and Crime Deterrence - Example;Preferences Toward Risk;Preferences Toward Risk - Example;Preferences Toward Risk - Example;Preferences Toward Risk;Preferences Toward Risk – Example;Preferences Toward Risk;Preferences Toward Risk;Risk Averse - Example;Risk Averse – Example ;Risk Averse – Example;Risk Averse;Income ($1,000);Preferences Toward Risk;Risk Neutral;Income ($1,000);Preferences Toward Risk;Risk Loving;Income ($1,000);Preferences Toward Risk;Risk Premium – Example;Risk Premium – Example;Income ($1,000);Risk Aversion and Income;Risk Aversion and Income;Risk Aversion and Income;Risk Aversion and Income;Risk Aversion and Indifference Curves;Risk Aversion and Indifference Curves;Risk Aversion and Indifference Curves;Reducing Risk;Reducing Risk;Income from Sales of Appliances;Diversification – Example;Diversification – Example;Diversification – Example;Reducing Risk – The Stock Market;Reducing Risk – Insurance;The Decision to Insu

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