基于转型战略的重庆桐君阁组织结构优化分析-optimization analysis of chongqing tongjunges organizational structure based on transformation strategy.docxVIP

基于转型战略的重庆桐君阁组织结构优化分析-optimization analysis of chongqing tongjunges organizational structure based on transformation strategy.docx

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基于转型战略的重庆桐君阁组织结构优化分析-optimization analysis of chongqing tongjunges organizational structure based on transformation strategy

AbstractFacing more and more challenges and opportunities of pharmaceutical circulation enterprises. Policy guidance, the rapid development of industry and the fierce market competition has put forward higher requirements on the enterprise management level, how the strategy under the guidance, perfecting and optimizing its organizational structure can enhance the core competitiveness of enterprises, so as to improve operational efficiency,enhance the enterprises profit ability, is facing many problems in medicine circulation enterprises.This paper is divided into seven chapters. In this paper, through the study of typical enterprises, points out that in the current state of health care reform, development of the industry will usher in opportunity to accelerate ( National Health and people increasing health demand ) and challenges ( operating retail cost of record highs, at all levels of talent shortage ) conditions, focused on solving the problem of Tong Junge company in its strategic orientation, organizational structure to optimize and improve, in order to concentrate all resources and strength, especially to highlight the main business, change for the development of the company core competitiveness, in the fierce market competition, improve the management level, to build high efficiency service to the downstream customer platform. Is an attempt to resolve the practical problems of enterprises article. The research results of this paper can also be used as pharmaceutical circulation enterprises in the strategy development process, organizational structure design reference.Keywords: Strategic Orientation;Organization and structure;Optimization目录中文摘要…………………………………………………………………...…………….…Ⅲ英文摘要………………………………………………………………...…………….……Ⅵ 1 绪论……………………………………………………..……………………….…….…..11.1 选题依据……………………………………………………………….……………..….11.2 战略和组织结构关系综述…………………………………………….……….……..…31.3 研究的思路和方法…………………………………………………………….….....…..41.4 文章的创新点……………………………………………………………….………..…..52 理论概述……….…………………………………

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