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- 2018-11-19 发布于广东
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博士论文开题报告威特公司的筑养路机械行业进入策略研究.doc
一、文献査阅报告:
Philip Kotier, Marketing Management,淸华大学出版社,2003
Philip Kotier,A Framework for Marketing Management,Prentice Hall,2004
Lamb.Hair and Me.Daniel, Marketing,South-Western/Thomson Learning
Philip Kotier,Principles of Marketing 清华出版社,2003
Stephen P. Robins , Fundamentals of Management,北京大学出版社,2002
Stephen P. Robins Organizational Behavior, Prentice Hall,1990
Bryan Eisenberg and Jeffrey Eisenberg,Call To Action: Secret Formulas to Improve Online Results, Wizard Academy Press,2005
Tom Forester , Information Technology Revolution,MIT Press, 1985
D.A.雷恩.《管理思想的演变》.中国社会科学出版社,2000
韩平.《沟通管理:新经济条件
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