产业融合背景下复合型旅游业态竞争力研究旅游管理专业论文.docxVIP

AbstractResearch Abstract Research on the competitiveness of compound tourism industry under the background of industry integration Major：Tourism Management postgraduate：Li Sumei Pupervisor：Chen Qiankang Ab s t r a c t：The development of today’S tourism industry also and other global industry facing the same problem is competition，competition will not only threaten the survival of the tourism industry,is decides the development of tourism and sustainable development．From a certain level，only to deal with the problem of competition to deal with the development of tourism industry．Modem market competition has been developed to the mode of competition，the competition，which requires industry operators with broader perspective，a deep and lasting effects of competition，in order to promote the economic competitiveness of the main embodiment and improve The above questions are discussed in this thesis of tourism competitiveness However,because of the wide selection of the tourism industry,the obj ect and the different objects，this paper chooses only the compound tourism industry as the research object，and the main content of this paper is Chapter 1 Introduction．Including research background，purpose and significance， content and obj ectives，ideas and methods The second chapter is the literature review and definition．It includes the domestic and foreign research status and the result survey,this paper studies the object’S concept definition and the comparison with the similar concept The development of the third chapter of the compound tourism industry．The course and development of its development are summarized，and the problems in the developmlent are also analyzed． The construction of the fourth chapter of the model of the compound tourism indUStrv competition model．Based on consumer demand analysis，uses industrial convergence，industrial association，diamond theory,the paper puts forward the”Travel 111 万方数据 四川师范大学硕士学位论文+”mode 四川师范大学硕士学位论文 +”mode of the composite type of tou