D房地产公司全面预算管理优化研究.docxVIP

D公司全面预算管理优化研究 ［扌商要］自从进入20世纪90年代以来，我国社会经济水平不断提高，其中，房地产行业 逐渐兴起并开始快速发展，如今已成为我国国民经济几大重耍支柱产业之一。房地产行业 随着社会主义市场经济体制的日渐完善而逐渐迈向成熟规范化，行业内竞争愈加激烈。在 现今全国普遍高房价的背景下，日趋激烈的行业竞争以及政府稳定房价的决心和政策，将 使地产行业的利润率逐渐降低。在即将告别以往暴利时代的时日里，怎样提高房地产企业 的综合实力，突破制约发展的管理瓶颈，已成为房地产企业高管们与国内相关学者共同关 注的焦点。 全面预算管理是西方发达国家许多成功企业多年摸索和积累下来的宝贵经验，是现代 企业行之有效的综合管理工具。本文旨在根据现有理论和研究成果，结合房地产行业的特 点和实务，以D地产公司为例，从D地产公司的预算管理现状和存在问题出发，提出优化 对策。希望本文的研究能够对房地产企业管理效率效果的提高起到一定的推动作用，从而 实现增强其对国民经济拉动作用的现实意义。 ［关键字］明确管理目标 编制管理方案 总结分析 D company comprehensive budget management optimization research [Abstract] Since entering in twentieth Century since the 90S our countrys economic level rising, among them, the real estate industry has gradually emerged and began rapid development, has become Chinas national economy one of the pillar industries of several important. The real estate industry along with the socialist market economic system gradually improved and become more and more mature and standardized, industry competition is becoming increasingly fierce .In the general context of high prices, the increasingly fierce competition in the industry and the governments determination to stabilize prices and policies, the real estate industry profit rate decreased gradually. In the era of huge profits will bid farewell to the past time, how to improve the comprehensive strength of the real estate enterprises, to break through the bottleneck restricting the development, has become the common focus of the real estate business executives and researchers? Comprehensive budget management is the valuable experience of many successful enterprises in western developed countries for many years of exploration and accumulatedeffective, is a modern en terprise in teg rated management tools ? This paper based on the existing theory and research results, combined with the characteristics and practice of the real estate industry, the real estate company D as an example, from the current situation of D real estate companys budget management and the existing probl