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ABSTRACT
ABSTRACT
第
第 ii 页
ABSTRACT
In the experience economy era, the ideology of experience became consumers and entrepreneurs’ core power to push economy development forward. Under the circumstance where the ideology of people first and consumer first are gaining momentum, choosing sport tourism has manifested the ever-increasing significance and value of experience economy, thus providing a new thought for Zhangjiajie sport tourism development. Therefore, significant practical meaning lies in discussing the developing strategies of sport tourism in Zhangjiajie from the angle of experience economy.
At the very beginning, the article studied the relevant ideologies and theories about experience economy and sport tourism, elaborating the meaning of experience economics and its connotation. Besides, the meaning of sport tourism, the internal relation between sport and tourism, and the joint point between experience economy and sport tourism were also expounded. Meanwhile, fundamental analysis and research has been made over the advantages, problems, difficulties, and challenges confronting sport tourism development in Zhangjiajie on the basis of a complete study of sport tourism resources distribution and exploitation.
Moreover, the article also veiled the relevance between experience economy and sport tourism in Zhangjiajie, and laid a lot of talks on the importance for experience economy integrating into sport tourism in Zhangjiajie.
Finally, through clarifying sport tourism resources in Zhangjiajie according to their characteristics and categories, the author presented the principles for sport tourism development in Zhangjiajie. Apart from that, the program setting of sport tourism in Zhangjiajie was also studied and the thought of its development in experience economy was discussed.
The article endeavored to study the sport tourism development under the backdrop of experience economy, providing new thoughts and methods for a better sport tourism development in Z
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