面向论坛的商品评论倾向性分析方法研究-计算机应用技术专业毕业论文.docxVIP

西安建筑科技大学硕士学位论文 西安建筑科技大学硕士学位论文 西安建筑科技大学硕士学位论文 西安建筑科技大学硕士学位论文 Research on Sentiment Orientation Analysis of BBS Product Reviews Specialty:Computer Application Technology Name: Li Huan Instructor:Professor.Dong Lili ABSTRACT How to quickly and accurately obtain the product reviews on the Internet and analyze its semantic orientation has great significance both to Business’ grasping consumer preferences and potential consumers making purchasing decisions. However, facing the abundant reviews on the Internet, it’s a time-consuming process that screening and generalizing a great capacity of information manually. Therefore, research about sentiment analysis of text comes into being, and it has been a research hotspot on Natural Language Processing. In this paper, the researches focuses on the key technologies about sentiment analysis, such as, recognition about evaluation object and sentiment words, distinguishing orientation of sentiment words. According to the existing research, this paper made some attempts to exploring the concrete modes and effects provided by domain ontology, and achieved this tasks combined with statistics and semantic analysis, The thesis completes the following tasks: Against at most of the rule-based evaluation object extraction can only find the frequent evaluation objects at present, and the shortcoming of extracting the infrequent evaluation objects with low accuracy, this paper takes the car domain as an example, in order to overcome that statistical method lacks of semantic information between words in domain concepts extraction, a combined domain concept automatic extraction method is presented, and then the Car Ontology is built by using Protégé. Pair of evaluation object and sentiment word extraction algorithm based on domain ontology and SBV is put forward, which is called I-SBV algorithm, so that the accuracy of extracting evaluation objects is improved and the identification of product attribute relations can be achieved. Considering