奥美设定目标107.pptVIP

3 SAY To talk about this needs some body parts......... 4 SAY head, hands and heart 5 6 ASK whether they have come across other attitudes. DRAW OUT The cynic, can be dangerous if not handled appropriately. ASK how they would deal with him.Specifically DISCUSS. (Often splitting into subgroups helps the cynic find a role - passing on his experience to others. Set him up that way and then don patrol that group as much as you do the others) TRANSITION with another way of deflecting the cynic - competence 7 8 Write this on a Flipchart 9 WRITE UP: The remainder ASK: Now that is perfectly clear isn