中国企业跨国并购的问题与对策研究.docVIP

中国企业跨国并购的问题与对策研究 ——以TCL并购汤姆逊为例 摘要 经济全球化发展到今天，世界各国经济己经紧紧的联系在一起。屮国，作为世界发展 速度最快的巨型经济体Z—，经过历史的教训和多年的改革与发展，己经深深的明白了融 入世界经济的重大意义。卅前，正是积聚了多年的屮国企业界跃跃欲试于海外并购的热潮 Z时；但是屮国企业的跨国并购经验相对较少，在跨国并购的过程屮会存在很多问题。本 文通过对屮国企业在跨国并购屮的存在主耍问题的分析，向屮国企业跨国并购提出相对应 的策略指导。本文采取案例分析法、数据整合法，整体观照分析法等方法。首先阐释跨国 并购的基本理论问题。在对跨国并购的概念进行合理界定的基础丄，回顾了屮国企业跨国 并购的发展历程；分析了屮国金业跨国并购的战略动因；通过选择典型案例——TCL并购 汤姆逊来分析H前影响屮国跨国并购成败的主要因素有哪些，同时提出在进行跨国并购时 应注意的问题。希望提高企业对跨国并购策略的认识与运用，使企业在激烈的竞争屮立于 不败之地。 关键词：屮国企业跨国并购TCL对策 The problem that multinational merging and purchasing of Chineseenterprises and the countermeasure research —TCL Merger and Acquisition Thomsen as Example ABSTRACT As economic globalization develops today, the economic of all around the world have already closely contacted with each other. China, as one of the fastest developed huge economic entity in the world, she went through the lessons from history, being reformed and developed for years. She has been deeply known the great meaning of joining the global economy. Now it is the rush time that Chinese business world itched to try merging and purchasing overseas. Relatively speaking, Chinese is lack of experience. It would meet lots of problems in the process of merging and purchasing. The thesis through analyzes the main problems of it, and raises strategy and direction matching with Chinese enterprises merging and purchasing. The thesis uses the methods of case analysis, data integration, concept of wholes analysis, and so on. First, it illuminates the basic theory problem of multinational merging and purchasing. On a reasonable ground of defining the concept of multinational merging and purchasing, it looks back the development of this course. It analyzes the motive strategy of multinational merging and purchasing. And it chooses a typical case—TCL merges and purchases Thomsen, so analyzes the main factors that tells us what are influenced Chinese enterprises being successful or not. At the same time, it raises the problems that we should pay attention. We hope t