寻找价值和维护竞争优势.pptxVIP

Session 8;Sustainable competitive advantage;Sustainable competitive advantage and resource based theory;Part 1: Porter’s approach ;Porter, cont. ;Some questions about Porter;Porter’s recipe ;Beyond Porter ;Part 2: The capabilities approach ;Prahalad and Hamel (1990): core competencies;Stalk, Evans, and Shulman (1992): capabilities;Chandler (1990): initial risky investments;Collis and Montgomery (1995): competing on resources;John Kay (1993): Distinctive capabilities. ;Distinctive capabilities;Distinctive capabilities;Strategic assets ;Architecture as a distinctive capability ;Architecture