策略性的思考.pptxVIP

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  • 约2.95千字
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  • 2021-07-23 发布于河北
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Strategic Thinking 策略性的思考;Prisoner’s Dilemma 囚徒的困境;To lead or Not to Lead? 先下手为强? ;我自巍然不动 Here I Stand;Managerial Economics;How to increase your bargaining power? 各个击破;Strategic Situations 需要策略性思考的情景;John Nash 美丽心灵;Nash Equilibrium 纳什均衡;Seeing Through Your Rival’s Strategy 洞察对手的策略; No Nash equilibrium in pure strategies 不存在纯策略的纳什均衡 ;Randomized Strategies 随机策略;Competitive Dilemma 竞争的两难;;Difficulties in Detecting Cheaters 难于找出作弊者;Current Gain v. Future Loss 眼前利益和长远利益;Sequential Games 先后下手的游戏;Pricing for Profit 如何定价才能获利;Main Players in the UK Credit Card Industry 英国信用卡行业的主要参与者;Cards in Circulation: 1988 信用卡持有量:1988年;Transaction Volume: 1988 交易量: 1988年;Crisis in the UK Credit Card Industry 英国信用卡行业的危机;Causes of the Changes 改变的原因;Leader or Follower? 先发还是后制?;Competition in Market Share 抢占市场份额;Play of the Game 整个过程;Credit Card Pricing, October 1992 1992年10月信用卡定价;How to Milk the Credit Card Users 如何从信用卡使用者那里获利;Assuming that the full-payers are not profitable. 假设从“搭便车的人”那里是不获利的;Assuming that the full-payers are profitable. 假设从“搭便车的人”那里是可以获利的;Close 结语;Commercial Aircraft 民用飞机;Boeing 波音公司;Airbus 空中客车;Battle Fronts 争议焦点;Boeing and MD Merger 1997 1997年波音与麦道的合并 ;2001: Airbus launched A380 空中客车推出A380;Boeing’s Counter-Strategies 波音的应对策略;Sonic Cruiser 音速巡航者;Managerial Economics;Another flop in strategy 又一次失败的决策;Will 747E ever get built? 747E机型能否最终推出? ;NutraSweet;Monsanto 生产基地;Demand by Final Products 哪些产品需要糖精?;Demand by Geographic Distribution 需求地区分布; Two Big Buyers 两大买家;Too Sweet To be True 真的,就太爽了;Will NutraSweet fight HSC in Europe/Canada? NutraSweet会在欧洲/加拿大迎战HSC吗?;Bloody Competition Monsanto 火并 HSC;Legal challenges by HSC? HSC是否采取法律行动 ?;HSC Winning Legal Battles HSC赢得了官司;What should NutraSweet do? NutraSweet 该如何应对?;Capacity Expansion 扩大生产能力;Competition to Stay 竞争常在;;The Acquisition of Conrail CSX收购Conrail;The First-Tier Offer 第一阶段收购;The Second-Tier Offer 第二阶段收购;Provisions in the Agreement 协议中的条款;Questions for the Conrail Case 联铁案的问题;;;Establishing Creditable Commitmen

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