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PAGE
PAGE 3
教学设计
第 1 学期
序号
课时
2
班级
教师
周次
课型
Reading, Writing Practice
日期
主任签字
课题
Unit 9 How can I serve you better?
学习
目标
To understand the apology letters written by the sales manager and the sales person.
To learn the tragedy on running business.
To get to know how to write an apology business letter.
教学重点
To master the language points.
教学难点
To obtain the business knowledge of writing an apology letter.
教具
Tape recorder, Multi-media computer
教
学
环
节
设
计
教学步骤
教学过程设计
教学环节设计
Warming up
Ask the students to discuss the questions in pairs:
1. As a sales manager, you want to write an apology letter to Mr. Watt, what are you going to write in the letter?
2. As a customer, you are expecting an apology. What would you like them to do?
Presentation of Reading
I. Ask the students to read the words and expressions before they begin to learn the text.
II. Ask the students to listen to and read the text. The students could get help from the others or their teachers when they have some difficulties in reading.
III. Ask the students to read the text again and try to answer the two questions on page 106.
Reading Practice
Ask the students to complete the email on page 107 using the sentences given.
教学环节设计
Extended
Activities
I. What do they want to buy? Listen and find out.
II. Read the dialogue and try to tell what problem the customer. And ask Ss to complete the dialogue
Writing Practice
I. Read the email on page 109.
II. According to the email just read, try to complete the email on page 110.
Consolidation
I. Culture Corner
Read this material and try to conclude the sales policy of the best salesperson— Joe Girard.
Summary
Key Vocabulary:
receipt, refund policy, inconvenience, accompany, reputation, value, enclose, coupon, typical…
Key Structures:
Would you like…?
How would you like to pay, cash or charge?
May I suggest…?
Sorry for the inconvenience we have caused.
On behalf of…, I would…
Homework
1. Ask the students to read the text.
2.
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