浅析大数据对文化产业的创新影响及其发展-商务英语.docx

天津大学仁爱学院 2019 届本科生毕业论文 Abstract Entering the era of big data has brought unprecedented opportunities and challenges to the cultural industry. Big data also affects the innovation and development of cultural industries. Throughout the world, the experience of foreign cultural industry development has provided a reference for the development of Chinese cultural industry. The development of Chinas cultural industry started late, and various aspects are still not perfect. The road to development still needs to be explored. Today is the era when data is an asset. With the big data platform, the potential for innovation and development of the cultural industry is unlimited. This paper illustrates the impact of big data on the cultural industry by introducing AI technology in the use of big data analysis in English education and the impact of new media technologies on museums and urban culture. Then, by introducing the e- commerce of cultural industries and the commercialization of intellectual property rights, it is shown that the economic benefits brought by the cultural industry in the context of big data are enormous. At the same time, we will predict the future development trend of the cultural industry by studying national policies, and give corresponding solutions to the problems encountered in the cultural industry in the era of big data. In this way, the research results are drawn to promote the healthy development of the cultural industry in the era of big data. This study is intended to show people the outstanding innovations of the cultural industry in the context of big data and the enormous social value it creates. At the same time, it also points out the path for the healthy development of the cultural industry in the context of big data, and timely discovers and improves the shortcomings of the cultural industry itself to cope with the challenges of the world cultural industry market. I believe that under the impetus of big data, Chinas cultural industry w