畜牧企业数字化转型助力乡村振兴的逻辑机理与实践创新.pdfVIP

191 专题学习宣传贯彻党的 十大精神 NO.092023 饲料研究FEEDRESEARCH 畜牧企业数字化转型 助力乡村振兴的逻辑机理与实践创新 王桂贤 （烟台职业学院，山东烟台264670） 摘要：随着数字技术应用持续深化，畜牧企业通过数字化转型实现全链智慧管理、模式创新，逐渐成为全 面推动乡村振兴的重要手段。在政策文件密集出台、头雁企业陆续布局、数字技术条件愈加完善的基础上，畜牧 企业数字化转型通过提升畜牧生产质效、实现资源循环利用、联动多元企业主体、创新产销对接业态，助力乡村 产业兴旺、生态宜居、组织发展、生活富裕，实现乡村振兴。因此，有必要布局畜牧领域数字新基建、构筑生态 数字技术应用新形态、重构畜牧网络联动新生态、打造畜禽电商发展新业态，为乡村振兴注入畜牧企业数字化转 型新动能。 关键词：畜牧企业；数字化转型；乡村振兴 中图分类号：S8-1 文献标识码：A Doi:10.13557/j.cnki.issn1002-2813.2023.09.039 Logical mechanism and practical innovation of digital transformation of animal husbandry enterprises for rural revitalization WANGGui-xian Abstract: With the continuous expanding of digital technology application, animal husbandry enterprises are realizing full chain intelligent management and mode innovation through digital transformation, which is gradually becoming an important way to comprehensively promote rural revitalization. On the basis of the intensive introduction of policy documents, the successive layout of big enterprises, and the increasingly improved digital technology conditions, the digital transformation of livestock enterprises helps to promote the prosperity of rural industries, ecological livability, organizational development, and prosperity of life by improving the quality and efficiency of livestock production, achieving resource recycling, linking multiple enterprise entities, and innovating production and marketing docking formats. Therefore, it is necessary to layout new digital infrastructure in livestock field, construct new forms of ecological digital technology application, reconstruct new ecology of