信息管理与信息系统专业毕业论文--大学生竞争情报意识的调查与培养研究.docVIP

大学生竞争情报意识的调查与培养研究 摘要：竞争情报作为一种现代企业生存、发展和壮大必不可少的方法和手段，在全球经济竞争日益激烈的背景下得到了快速地发展，其影响已经遍及世界各地。竞争情报兴起同时，竞争情报人才的供需之间出现了矛盾。解决这一矛盾的根本途径是建立起科学、有效的竞争情报教育体系，以培养出大批合格的竞争情报人才。本文立足中国，通过问卷调查、访谈法等方式对目前国内大学生的竞争情报意识和技能的现状以及存在的问题做了较为深入的调查，试图找出影响我国大学生竞争情报意识培养的问题和困难，并结合高校的竞争情报教育现状，提出培养和提高我国大学生竞争情报意识和技能的具体方法和途径。 关键词：大学生；竞争情报；情报意识 Investigation and Cultivation of College Students’Competive Intelligence Consciousness Abstract: the competitive intelligence as a modern enterprise survival, development and expansion of the essential method and means, in an increasingly competitive global economy under the background of the obtained fast development, its influence has throughout the world. Competitive intelligence rise at the same time, between supply and demand of competitive information personnel appeared contradiction. Solve this contradiction is the basic way of establish scientific and effective competitive intelligence education system, and to cultivate a large number of qualified talents of competitive intelligence. In this thesis, based on China, through the questionnaire, interview method, the way to the current domestic college students of competitive intelligence awareness and skill status quo and the existing problems of do a thorough investigation to find out the influence of competitive intelligence in college students consciousness development problems and difficulties, and combined with college of competitive intelligence education present situation, proposed to cultivate and improve competitive intelligence in college students awareness and skill of specific ways and means. Keywords: college students ;competitive intelligence ;information consciousness 目 录 1 引言 1 1.1 选题背景及意义 1 1.2 主要研究内容 2 1.3 研究思路 2 1.4 论文的框架结构 3 2 竞争情报的概念及内容特点 4 2.1 相关概念 4 2.1.1 竞争情报 4 2.1.2 情报意识 4 2.2 竞争情报意识的内容 4 2.2.1 竞争情报资源意识 4 2.2.2 竞争情报价值意识 4 2.2.3 竞争情报先行意识 5 2.2.4 竞争情报有偿意识 5 2.2.5 竞争情报产业意识 5 2.3 竞争情报意识的特点 5 2.3.1 主动性 5 2.3.2 积累性 5 2.3.3 稳定性 6 3 A大学大学生竞争情报意识调查方法设计 7 3.1 调查研究 7 3.2