顾客退货影响多零售商库存博弈.pdfVIP

28 1 Vol.28 No.1 2013 2 JOURNAL OF SYSTEMS ENGINEERING Feb. 2013 1 1 2 , , (1. , 226019; 2. , 230026) : . , . , . . , , , . : : F253.4 : A : 1000−5781(2013)01−0101−08 Inventory game among multi retailers under customer returns’ impact 1 1 2 Chen Jingxian , Wang Guohua , Liang Liang (1. School of Business, Nantong University, Nantong 226019, China; 2. School of Management, University of Science and Technology of China, Hefei 230026, China) Abstract: This paper investigates the effect of customer returns on multi decentralized retailers’ inventory decision-making. Firstly, an expected profit maximization model with a generalized customer returns function is constructed, and the sufficient conditions of existence and uniqueness of pure strategy Nash equilibrium solution of the inventory game are developed. Secondly, the properties of the Nash equilibrium solution under generalized linear returns function are analyzed. Furthermore, this paper presents the effect of customer returns on retailer’s optimal expected profits. Lastly, the paper proposes theoretical evidence of the effect of coefficient of demand’s correlation on retailer’s optimal order volumes, as well as on retailer’s expected profits. Such these results show that inventory competition may intensify the customer returns’ impact when the adjustment of order quantities is relatively large. Moreover, the stronger of the demand correlation, the more severe of the customer returns impact. Key words: customer returns inventory competition Nash equilibrium 1 , . 100