PR first is the product of a certain stage.docVIP

 PAGE \* MERGEFORMAT 5 ‘PR first’ is the product of a certain stage There is an Aesop’s fable, the story said to be the sun and wind. Bet the sun and wind compared more than anyone else’s ability great. They chose the road of travelers to see who can use the fastest speed, makes the coat off, the result is the sun won. This story, there are many interpretations. The U.S. One is called marketing experts Al Ries wrote a book, also borrowed from the story. The book said that advertising is ‘wind’ is forced to enter the minds of consumers want the ‘invaders’. The wind, the more the more pot