A source of high-profit-driven Quest.docVIP

 PAGE \* MERGEFORMAT 7 A source of high-profit-driven Quest In this consumer-driven era, when corporate brand marketing can not be based on consumer demand changes in a timely manner to adjust, then consumers will soon be ruthlessly discarded. Market competition more brutal departure from the consumer, rather than as a competitor attack. We all know that effective competition is the fundamental big market capacity, as long as the cake in the ever-expanding, expanding within the sector, every business can find their own jobs, the difference only in the bowl size, the amount of the rice. Shows that consumer demand is decisive, is absolute; competitors only of secondary importance, is relative. High-profit areas in the top of the pyramid hierarchy of needs Maslow’s hierarchy of needs theory has for our structural model specified in this pyramid. We all know that consumers will ultimately buy or brand, then the brand in the end how to operate the enterprise in order to bring more profits then? In fact, the domestic companies in many industries are still at the bottom of the pyramid expedition, its products and brand value is still nominal in meeting the physical needs of consumers, security needs and other physical level, up to a higher level of social needs, to respect the needs and self - achieve the needs of other spiritual dimensions, little. Present, many businesses in the homogeneous product is not due to too many other shallow reasons, a deeper problem in less than the value of innovation, the products are only carriers, the brand can bring to the consumer perceived value, emotional value and the value of self-expression-based is the inner desires of consumers leveraging the fundamental. Many enterprises in the development of a certain size and phase, will be in a stagnant state, unknown to many enterprises, the majority’s approach is for the product ideas, feel that this product life cycle to maturity, it should be a change in the new profit growth of.