Advice plant manager- marketing risk alert.docVIP

 PAGE \* MERGEFORMAT 11 Advice plant manager: marketing risk alert Chances The greater the risk of How to seize the Opportunities at the same time To reduce the level of risk Times pushed to the Manager before Subjects Marketers face the market is uncontrollable, risky market. Encountered in business risks in the risk of harm from the marketing, the largest and most difficult to anticipate and prevent. A marketing risk occurs, you can make a profit one year hard work of workers vanished. Therefore, to avoid the risk of marketing has become an important responsibility of marketing managers. Opportunities and risks are a pair of twin brothers. In the fierce market competition, there is no opportunity without risk. Businesses can not completely eliminate risks, avoiding risks to achieve the objective is to seize opportunities, minimize the degree of risk. The risk before they occur, from the marketing system, marketing as much as possible to avoid the risk of occurrence. Source of a lot of enterprise marketing risk, such as the risk from the corporate sales staff from the dealer’s risk, the risk from the customer, promotion, risk, market forecast risks. This article focuses on how to prevent sales from businesses as well as the risk of distributors and customers. First, to eliminate from the risk of the enterprise sales force From the risk of the enterprise sales force, which in recent years many enterprises, especially private enterprises and newly established enterprises are facing a new problem. How the system and management tools to be resolved? 1 to take guarantee system. Sales staff ‘will be outside, Jun Ming has not’, but also independent in charge of property opportunities. If the sales staff disloyalty to the company, it will have a significant loss of business. China’s personnel system is in a transition period, the sales staff mobility, due to the movement of persons is not standardized, and some sales staff to leave the business, do not c