Convenience stores in China evolutionary selection.docVIP

 PAGE \* MERGEFORMAT 12 Convenience stores in China evolutionary selection “Welcome! Inside please!” In a 7-11 (7-Eleven convenience store (also known as C-Store 15 employees in the work of one person shouted. The signs of wear to the chain of red, green and orange striped shirt decorated with the young people, was sent to a business park in the suburbs of Shanghai in a 130 square meters of the stores accept the details of customer service training, based in Taiwan’s President Chain Store Co., Ltd. (President Chain Store Corporation’s strategy, customer service details are crowded convenience store in China to win more market foothold in an important factor. This particular store is the company’s flagship store in Shanghai, and to assume the function of a staff training venues, vice president of President Chain Store Corporation Su Jiaqi (Jackie Su about the company from 7-11 in China (7-Eleven China access to operations in the city the authority 7-11. “We in the mainland of the most difficult task is to train staff how to meet the customers. This is what we do not need any training in Taiwan, part ... ... we believe that it is only natural to meet customer thing. “he said,” but here, people do not have this habit. “Su Jiaqi in 1992 in his birthplace of China Taiwan to join President Chain Store Corporation, he was convinced, warm welcoming atmosphere, coupled with high-quality merchandise, will soon help the 7-11 defeat the threat of fierce competition in the Shanghai market. Convenience stores have become increasingly affluent young Chinese-oriented consumer culture is a major feature, the same time, filled with soft drinks and snacks, only mom and pop open a window, to the use of sophisticated analysis system allowed a variety of shelves filled with the modernization of food suppliers food, all-inclusive convenience stores in China on the streets. Advisory consultancy Access Asia (Access Asia based on data from the China Chain Store amp; Franchise Assoc