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Drug Marketing ‘Tokgo sword’
Seems to ‘hard to promote new drugs’ has become the consensus of China’s medical circles, a lot of brilliant new drugs prior to listing, after listing a loss, working hard and making a few years locked into the Treasury. Since there are many products that are good, so often think of them feel sad! We all know that China has an old saying called ‘Hongyan born unlucky’, often see beautiful women in contemporary society most marriages are not happy, this is why? Because of marital happiness skills and business skills need to love, do not know love could not catch any tips on Millionaire, business skills do not understand there will be feelings of crisis, the roots of that is, Yoshihiro a love at first sight, new drug marketing, From EMKT. and love marriage is a reason, if there are skills would continue their operation, not beauty can also be a happy life, otherwise it is beautiful might not be happy. So, beauty is certainly a good drug, but the scenery can not let her family well-being mainly rely on their own skills.
Our pharmaceutical marketing was originally followed by the academic, channels flexible, solid relationship, their own experience of marketing a new drug is relatively small, it is feeling the stones, it is inevitable that some twists and turns. Here I will first remind you, to see the ‘Tie Zhang water drift’ Satisfy vat Ivy Ling Po and off from the surface of the water, do not take it for granted that he dodge terrible, do not rashly Deng Ping Dushu practice, the best is the first went to see the river and found subtleties, and then he himself was the river lay the wood piles, and do not let piles above the surface.
Detailed look back at the domestic drug market less successful cases, found a number of rules. So how can it do a good job of marketing new drugs? I press ‘a core, two convergence, three key 4 doubts’ arrangement of clear, in turn to share.
Highlights a core: the core of an academ
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