Drug retail enterprises strain of the Road.docVIP

 PAGE \* MERGEFORMAT 5 Drug retail enterprises strain of the Road ‘Great health’ is undoubtedly the most popular words present industry is diversified pharmaceutical companies for the development, break through the bottleneck of strategic considerations. Due to large differences in health products, coupled with the introduction of the new GSP, enhancing the overall business software and hardware standards and requirements, making the industry change intensifies, improve the access threshold. With health care reform continue to advance, retail pharmacies parity mode unsustainable. Pharmaceutical companies make a variety of reasons may abandon the original retail pharmacies, try to consider the supermarkets, stores and other special channels. To survive in the cracks and retail enterprises in the strategic aspects of what should be done to adjust? Author on several representative retail formats to analyze. Health Management Center Health management center position should be between between hospitals and pharmacies, home health consultant plays more, nutritionists, and other chronic diseases rehabilitation guidance role. The arrival of an aging society and the increasing number of health groups, gave birth to the people’s health management needs; while the national drug prices continue to drop, pharmacies rely solely on the drugs for profit model are long gone, therefore, health management The emergence of the center is not surprising. To medical equipment, home equipment and other products as the representative of the Health Management Center is characterized by the high value-added products, environmental comfort and high customer groups in urban middle-aged customer groups based. Its mode of operation based on family health philosophy, to provide customers with the diagnosis, treatment, medication, diet, health, sub-health management and other services. Because health management center to the customer experience, facilities, business area and s